IIA SmartBrief

Essential Connection to News Impacting Internal Audit

Internal Audit SmartBrief

Delivered weekly to practitioners, features a collection of current news from a variety of outlets.

Distribution: 45,000+
Average Open Rate:
29%

Investment: $2,000/month (your ad included in all 4 issues per month)

Frequency: Weekly - Every Thursday

Available Ad Positions:

  • Billboard + Bottom Content Position

    • only 1 available per issue

  • Content Sponsorship Ad

    • 5 total content ads available per issue; a combo of Sponsorship and Featured ads

  • Featured Content Ad

    • 5 total content ads available per issue; a combo of Sponsorship and Featured ads

Departments include: Top News, Internal Audit Watch, Risk & Compliance, Fraud & Ethics, Innovation, and Industry Watch.

IIA SmartBrief Specs

Ad TypesSpecs
Billboard + Bottom Content Position Ad Image: 970 pixels wide x 250 pixels high and 180 pixels wide x 150 pixels high, 40K max file, JPG or GIF, Provide click through URL
Inline Content Sponsorship AdsAd Logo: 120 pixels wide x 60 pixels high, 30K max file, JPG or GIF file
Ad Image: 180 pixels wide x 150 pixels high, 30K max file, JPG or GIF file PLUS
Text: 30 character heading, 1-2 summaries (300 character limit excluding spaces)
Provide only 1 URL for all redirects
Featured Content AdAd Logo: 120 pixels wide x 60 pixels high, 30K max file, JPG or GIF file
Ad Image: 300 pixels wide x 250 pixels wide, 30K max file, JPG or GIF file PLUS
Text: 30 character heading, 1-2 summaries (300 character limit excluding spaces)
Provide only 1 URL for all redirects

For questions regarding advertising specs or submission of creative files, please contact:
Stephanie Frank
+1-410-584-1935
stephanie.frank@wearemci.com